Romantic FM

Romantic FM is an unique product on the Romanian media market, a radio station with personality, a premium product dedicated to a public above average as far as the social status and education are concerned.

Romantic FM is a brand carefully built and treasured in its 20 years of existence. Running on a soft adult contemporary format, the playlist focuses on golden hit spanning the last 5 decades in music. The news bulletins aired every half an hour maintain an objective and serious approach of the daily socio-political picture.

General

Launch
1994

Format
Soft Adult Contemporary

Coverage
Bucharest

Target
30-44 yo, urban population, high education

 

Key Formats


music from ‘60s to present / news bulletins

 

Key Figures


20 years of existence
daily 104 000 daily listeners in Bucharest
5,6% market share (IMAS/Mercury 2010)

 

Management


Rodica Minculescu – Managing Director
Cristina Ichim – Operational Manager

 

Sales House


Dana Aparaschivei – Sales Manager Local Stations
dana.aparaschivei@radiozu.ro
Radu Nicolae – Sales Manager
radu_nicolae@clirmedia.ro

 

Contact


44 A Ficusului Ave, District 1
013975, Bucuresti
T +40.212.030.207
F +40.212.030.209
office@romanticfm.ro
www.romanticfm.ro